Be inspired by Sam Kelly's Positive Vibes, a story about how a student entrepreneur is using branded merchandise to open conversations about mental health with teenagers and bring positivity to his community.
The April 2022 edition of marketingedge magazine is available now online.
How to use branded apparel and merchandise with cause marketing
page 7 OPEN
Everybody could use some positive vibes this season. We introduce high school student and entrepreneur Sam Kelly and share his story of taking action for good mental health, using branded merchandise and his musical talents to share positive messaging and open conversations about teen anxiety.
Are you looking for golf gifts and prizes for tournament and event goodie bags? page 21 OPEN
We caught up with some of our favourite weekend warriors as they cleaned out their golf bags for the 2022 season and used the results of their swag collections to compose a list of Top 10 Golf Goodies. Let marketingedge be your event caddy this summer, and help direct your choice for branded goods that best represent your brand on and off the golf course.
Branding feature | Branding is a Language
page 15 OPEN
Alex Morin (promonoise, almost enlightened) shares insight on the use of subtle choices to communicate your brand values. What you buy, who you buy from and how you decorate and present your branded merchandise, all play a part in your communication strategy. What are your branded solutions communicating about your business or organization? It's time to learn the language.
PPPC feature | Our Comeback Story
page 30 OPEN
Canada's largest promotional products professionals event is scheduled to make its return to an in-person event this September in Toronto. Learn more about the 2022 NATCON, all the latest convention experiences, education opportunities and how your company could enter to win a PPPC Award.
Featured advertisers
In recognition and appreciation for the support of our partners, in order of appearance:
Stormtech Performance, PCNA-Leeds, Canada Sportswear, The Kanata Group, DML Creation, 3M Company, Martini Vispak, Logoworks Inc, Debco-HPG, BCG-PitchFix, Koozie Group, BakerStone Pizza Box, Somcan Group and PromoPlaceCanada.com